Pop culture obsessives writing for the pop culture obsessed.

The latest Cars 3 teaser plays like an actual car commercial

Okay, so you weren’t such a huge fan of Cars or Cars 2. Well, how do you feel about actual cars? That seems to be the central thesis of the newest teaser for Cars 3. Seeing as how this franchise one of the rare misfires for Pixar, it’s maybe not a terrible bit of marketing slight of hand. It seems to be sort of a continuation of the strategy they employed in the gritty initial teaser, which seemed to be selling to the prospect of mutilation and death and featured the tagline: “From This Moment, Everything Will Change.”

To be precise, not everything will change. Owen Wilson is still onboard as the (possibly doomed) anthropomorphic stock car Lightning McQueen. But as you’ll see here, there are some new featured characters, including Jackson Storm and Cruz Ramirez, voiced by Armie Hammer (The Social Network) and Cristela Alonzo (Cristela) respectively. What do we know about them? Not much, other than that they’re sleek, shiny and not rendered to look very cartoonish at all.


Cars 3 will bring economic luxury and plenty of legroom to theaters on June 16, 2017.

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